Salesforce Marketing-Cloud-Email-Specialist Quiz 5 Topic 9 Questions 21-25

Question: 1

Which tactic will improve deliverability for a new sender?

ASend email during the holiday season when new senders are less likely to be detected

BSend email to a minimum of 35,000 subscribers per ISP per day

CSend email to ISPs that have been notified of the new sender

DSend email to the most active and engaged customers

Show Answer

Question: 2

Which variable can be tested using the A/B testing tool? (Choose 3)

AEmail content

BPre-header

CIP Address

DFrom Name

EISP

Show Answer

Question: 3

Which strategy will improve email deliverability? (Choose 3)

APurge old or inactive email addresses

BPurchase lists from companies that guarantee users have opted in

CEnsure the spam complaint rate is between 1% and 3%

DAuthenticate email to distinguish it from spammers

EEncourage subscribers to add the company's sending domain to their address books

Show Answer

Question: 4

Which statement regarding editing an email template is true? (Choose 2) *****

AUpdating an email to reflect changes made in its template can be done in the email properties

BChanges to a template cannot be made once it is saved in the application

CChanges to a template are automatically inherited in emails built from that template

DA template does not automatically affect emails created from that template

Show Answer

Question: 5

The marketing manager of Northern Trail Outfitters is interested in A/B testing emails in order to increase subscriber engagement.

Which two practices should the marketing manager employ? (Choose two.)

AOffer a special discount for opening the email.

BUse a large sample size.

CWait at least 24 hours before declaring a winner.

DTest multiple variations concurrently.

Show Answer

Salesforce Marketing-Cloud-Email-Specialist Quiz:5 Topic:9 Questions:21-25