Salesforce Marketing-Cloud-Email-Specialist Quiz 15 Topic 6 Questions 71-75

Question: 1

Which feature can segment on behavioral data?

AData Filter

BData Extension

CImport Activity

DTracking

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Question: 2

An email marketing team is setting up a campaign to message customers who register for an event. The

registration data is being gathered in another system and will be passed to Marketing Cloud daily, and updates made to the customers' registration information will be reflected in the same file.

How should the import of event registration data be configured?

AUse the Import Activity to overwrite the records in the data extension.

BUse the Import Wizard to add new records into the data extension.

CUse the Import Wizard to overwrite the records in the data extension.

DUse the Import Activity to add new records into the data extension.

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Question: 3

Which file type delimiter is available in the Import Wizard? (Choose 3)

APipe

BOther

CComma

DFixed Length

ETab

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Question: 4

What must be configured in a Marketing Cloud account to use the import wizard?

AEnhanced FTP

BFile Transfer

CData Loader

DEncrypted FTP

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Question: 5

What occurs in an Enterprise 2.0 account when a subscriber clicks the default 'One-Click Unsubscribe' link in an email? (Choose 2)

AThe subscriber is unsubscribed from the publication list applied to the send

BThe subscriber is added to the enterprise global unsubscribe list

CThe subscriber is deleted completely from the sending account

DThe subscriber is removed from the List used for the Send

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Salesforce Marketing-Cloud-Email-Specialist Quiz:15 Topic:6 Questions:71-75