Salesforce Marketing-Cloud-Consultant Quiz 39 Topic 7 Questions 191-195

Question: 1

Northern Trail Outfitters (NTO) plans on sending SMS and push notifications together with emails as part of a new customer onboarding journey.

What should a consultant recommend as a unique identifier for each subscriber?

AA common field like Physical Address for Contact Key.

BA number field such as subscriber's phone number for Contact Key.

CAn email address for Contact Key.

DA GUID or another generated ID for Contact Key.

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Question: 2

Northern Trail Outfitters wants to provide near real-time data in a 30-day welcome journey.

Which data setup should they use for decision splits?

AJourney Data queried from main data extension

BContact Data Mapped through Salesforce Marketing Cloud Profile Attributes

CJourney Data using CRM Report Import Activity to Salesforce Data Extension

DContact Data using Synchronized Data Sources

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Question: 3

Northern Trail Outfitters has integrated their Marketing Cloud account with their Salesforce sandbox.

In what order should the steps be performed to refresh the sandbox in their integrated account?

ADisconnect / Refresh / Reconnect / Authenticate / Synchronize

BRefresh / Disconnect / Reconnect / Synchronize / Authenticate

CDisconnect / Refresh / Reconnect / Synchronize / Authenticate

DRefresh / Disconnect / Reconnect / Authenticate / Synchronize

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Question: 4

Northern Trail Outfitters has purchased a new Marketing Cloud account with two dedicated IP addresses. One IP address will be used for commercial sends, while the other will be reserved for transactional messages.

Their customer base includes 1.5 million email addresses.

What should the consultant recommend?

ASuppress sends to AOL email addresses during the first two weeks of IP warming, then resume sending to them during the third week.

BSend to unengaged subscribers during the first two weeks of IP warming in order to give them the opportunity to interact.

CFocus on warming the IP address for commercial sends, because it is not necessary to warm an IP address used only for transactional sends.

DSplit marketing campaigns over a number of days while migrating over smaller triggered campaigns during the warming period.

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Question: 5

Northern Trail Outfitters (NTO) is considering adopting Attribute Groups when incorporating data from their external systems.

What statements are accurate regarding Attribute Groups?

Choose 2 answers

AThey can contain only one data extension.

BThey can be created by templates to accomplish certain tasks.

CThey link data extensions to other data extensions or contacts.

DThey replicate the structure from the external system data into templates.

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Salesforce Marketing-Cloud-Consultant Quiz:39 Topic:7 Questions:191-195